Generation.africa, the next generation of “dotafricans” were among the speakers at the Tandaa Symposium, on October 28th 2010, providing a presentation expounding on the needs of having a top level domain catering to the African continent and the pan African and African community.
Great focus was on maximizing online company portfolios in order to pull in a greater customer base and strengthen the company’s brand online. Social media and Google tools were the talk of the day, considered among the most important tools used to create online presence.
DCA’s Penelope Kirui said ” With the internet creating global villages and enabling easier communication, no longer can it be viewed as just another fad, companies are using all possible methods to get customers and their brand recognized”.
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