The miss.africa digital program is a gender-focused initiative targeted mainly at female youth audiences in Africa to increase their personal involvement in early technology use and adoption with a view to improving their digital self-awareness and empowerment, and overall self-esteem.
The “Miss.Africa” digital program is envisioned as one of the central pillars of DCA’s corporate social responsibility program. It is aimed at attracting more young girls and women to the Internet platform to enable them form a sizable demographic of Internet users in Africa, thereby involving them in complementary gender development initiatives that improve the lives of young girls and women.
The first Pan-African Initiative to support women-in-technology
The Miss.Africa program aims at signing up young ladies and women interested in being part of technology.
Quotes on Women and Youth empowerment by Ms. Sophia Bekele
- "As most are toggling between the ongoing Rio World Olympics 2016 and US election, we call upon women who continue to excel in what they do best and land a spot in history, such as Simone Biles, the first American women gymnast to win four gold medals in a SINGLE Olympics or the Ethiopian Almaz Ayana to win the women's 10,000 meters setting a new World and Olympic record, as well as Africa's first Gold Medal. Amazing!" -- Exclusive for The Hill
- "Miss.Africa, Generation.Africa and the .Africa gTLD - We know we rallied Africa",-- CEO, DCA Group, Sophia Bekele for TedBits
- "We are passionate about the future of our Miss.Africa Initiative as well as generation.africa, because there is a great future in technology especially in Africa." -- Sophia Bekele at CBCTECH2020, Capitol Hill, Washington DC, USA
- "Please mainstream women into your efforts." -- Sophia Bekele, Keynote Address, UC Berkeley Haas School of Business, California, USA
- "An educated girl is already empowered, since she can pursue her life goals independently" --Sophia Bekele Keynote address at the Diamond Jubilee - 60th Anniversary celebration of the Nazareth School, Addis Ababa, Ethiopia
Twenty Five Miss.Africa App Developers graduate, Nairobi, Kenya
Twenty Five (25) women selected from over three hundred applicants benefited directly by receiving 3 months training at eMobilis which was selected DCA Trust’s partner. The students presented prototype mobile apps ranging from safety and crime prevention, health, education, fashion and child safety. The top 3 app developers also received mobile devices as prizes.
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The Internet is a ‘SHE’ – Sophia Bekele says at a KeyNote on ICT Girls day event by ITU
Comments by Miss.Africa Seed Fund Winners
Comments by Miss.Africa Inductees
“There are so many people trying to discourage women and tell them that they can't make it.What girls and women need is someone to remind them that the future is theirs for the taking, someone to show them the way. That is why it was so inspiring to work with Miss.Africa. Miss.Africa is not only telling women that they can do it but also equipping them to do it through the Miss.Africa Seed Fund. It was a once in a lifetime opportunity that I will never forget." Ms. Linda Wawira, Multimedia University
“The Internship opportunity was eye opening as I got to learn about technology and innovation in Africa and the youth opportunities in Africa. Miss.Africa is a very future proof program that I would encourage other young women to participate in since I was mentored well. More over I got an opportunity to relate to what I had learnt in class theoretically in a real work environment. I will say YES! To Miss.Africa" Ms. Linda Ayodi, Strathmore University
“Participating in the Miss.Africa program has been very instrumental in connecting me to the very essence of ICT’s and its immense potential. I came in quite green but have grown through the mentorship and opportunities for personal improvements that I have been accorded unreservedly. I will be a proud ambassador of this profound project” Ms. Bernice Wangu SBS